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Aloha Lures

Aloha Lures

Aloha Lures are handmade by legendary Captain and master craftsman Erik Rusnak a.k.a. "Merlin". Erik started his lure making career decades ago under the brand of "Merlin Bluewater Lures" and later on shifting to the "Aloha Lures" brand. His lures have caught many Granders over the years, and his foothold in the handmade lure market has continued to hold its place as some of the best produced trolling lures all around the world. Erik is regarded as a pioneer in this industry for spreading the love of handmade trolling lures around the world as the Aloha Lures brand was one of the first to truly hit it big.

The Aloha Lures name is held high among its peers such as Marlin Magic Lures, Black Bart, & Coggin Lures and has not lost footing over the decades they have been produced. Their demand continues to rise and are becoming increasingly difficult to locate due to their supply and demand challenges. These continue to produce tournament winners and are still found in the spreads of top tournament Captains all over the world. 

We are excited to begin our relationship with Erik Rusnak and the Aloha Lures brand - It is has been a desire of ours to carry these esteemed baits since we began as a distributor of handmade lures. We believe they are easily some of the best produced lures in the market and belong under the GZ Lures umbrella. You will be hard pressed to find better produced lures or more successful lures than Aloha Lures.

Here is our interview between Capt. Chris Donato & Capt. Erik Rusnak of Aloha Lures where they discuss various Aloha Lures, the science behind different attributes of lure making, and Erik's history and background in fishing and lure making.


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$288.00 - $288.00
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Aloha Lures Teal Resin Green Dichro Taxi Eyes SuperSmash Bait 16" 19.2oz Skirted

**Lure comes skirted as photographed. **This is the 16" version of the Smash Bait known as the SuperSmash - Same shape as the original Smash Bait b...

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$288.00 - $288.00
$288.00
$288.00 - $288.00
$288.00
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$288.00 - $288.00
$288.00
$288.00 - $288.00
$288.00

Aloha Lures Blue Resin Blue Dichro Blue Rainbow SuperSmash Bait 16" 19.2oz Skirted

**Lure comes skirted as photographed. **This is the 16" version of the Smash Bait known as the SuperSmash - Same shape as the original Smash Bait b...

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$288.00 - $288.00
$288.00
$288.00 - $288.00
$288.00
$288.00 - $288.00
$288.00
$288.00 - $288.00
$288.00

Aloha Lures Blue Resin Blue Dichro Black Rainbow SuperSmash Bait 16" 19.2oz Skirted

**Lure comes skirted as photographed. **This is the 16" version of the Smash Bait known as the SuperSmash - Same shape as the original Smash Bait b...

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$288.00 - $288.00
$288.00
$288.00 - $288.00
$288.00
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$288.00 - $288.00
$288.00
$288.00 - $288.00
$288.00

Aloha Lures Purple Resin Blue-Purple Dichro SuperSmash Bait 16" 19.2oz Skirted

**Lure comes skirted as photographed. **This is the 16" version of the Smash Bait known as the SuperSmash - Same shape as the original Smash Bait b...

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$288.00 - $288.00
$288.00
$288.00 - $288.00
$288.00
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$250.00 - $250.00
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$250.00 - $250.00
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Aloha Lures Purple Resin Blue-Purple Dichro Taxi Eyes SuperSmash Bait 16" 16.4oz

**This is the 16" version of the Smash Bait known as the SuperSmash - Same shape as the original Smash Bait but in a larger 16" version (BOM Skirt ...

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$250.00 - $250.00
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$250.00 - $250.00
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$105.00 - $105.00
$105.00
$105.00 - $105.00
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Aloha Lures Ice Rainbow Dichro Ice Rainbow Deep Six 9" 6oz Strobez Flashabou Black

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

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$105.00 - $105.00
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$105.00 - $105.00
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$105.00 - $105.00
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$105.00 - $105.00
$105.00

Aloha Lures Ice Rainbow Dichro Ice Rainbow Deep Six 9" 6oz Strobez Flashabou Green

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

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$105.00 - $105.00
$105.00
$105.00 - $105.00
$105.00
$88.00 - $88.00
$88.00
$88.00 - $88.00
$88.00

Aloha Lures Blue Dichro Blue Rainbow Deep Six 9" 5.2oz Skirted

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color #M18R over #SP15** The Aloha Lures Deep Six is a 9" skirt saddle sized reve...

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$88.00 - $88.00
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$78.00 - $78.00
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Aloha Lures Clear Mirrored Silver Rainbow Deep Six 9" 5.2oz Skirted

**Lure comes skirted as photographed.  The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amou...

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$78.00 - $78.00
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$78.00 - $78.00
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$78.00 - $78.00
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$78.00 - $78.00
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Aloha Lures Light Pink Mirrored Ice Rainbow Deep Six 9" 5.2oz Skirted

**Lure comes skirted as photographed.  The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amou...

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$78.00 - $78.00
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$78.00 - $78.00
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$60.00 - $60.00
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Aloha Lures Light Pink Mirrored Ice Rainbow Deep Six 9" 4.7oz

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

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$60.00 - $60.00
$60.00
$60.00 - $60.00
$60.00
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$60.00 - $60.00
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Aloha Lures Clear Mirrored Silver Rainbow Deep Six 9" 4.7oz

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

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$60.00 - $60.00
$60.00
$60.00 - $60.00
$60.00
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$147.00 - $147.00
$147.00
$147.00 - $147.00
$147.00

Aloha Lures Clear Mirrored Ice Rainbow Maui Splunger 12" 13oz Skirted Blue-Silver

**This lure comes skirted as photographed.** The Splunger is a brand new bait to 2024 from Aloha Lures. It is a 12" sized lure with a very unique h...

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$147.00 - $147.00
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Aloha Lures Clear Mirrored Ice Rainbow Maui Splunger 12" 13oz Skirted Evil

**This lure comes skirted as photographed.** The Splunger is a brand new bait to 2024 from Aloha Lures. It is a 12" sized lure with a very unique h...

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$147.00 - $147.00
$147.00
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$147.00
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Aloha Lures Clear Mirrored Ice Rainbow Maui Splunger 12" 13oz Skirted Black-Purple

**This lure comes skirted as photographed.** The Splunger is a brand new bait to 2024 from Aloha Lures. It is a 12" sized lure with a very unique h...

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$147.00 - $147.00
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Aloha Lures Clear Mirrored Ice Rainbow Maui Splunger 12" 13oz Skirted Black-Green

**This lure comes skirted as photographed.** The Splunger is a brand new bait to 2024 from Aloha Lures. It is a 12" sized lure with a very unique h...

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$147.00 - $147.00
$147.00
$147.00 - $147.00
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$147.00 - $147.00
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Aloha Lures Clear Mirrored Ice Rainbow Maui Splunger 12" 13oz Skirted Blue Stripes

**This lure comes skirted as photographed.** The Splunger is a brand new bait to 2024 from Aloha Lures. It is a 12" sized lure with a very unique h...

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$147.00 - $147.00
$147.00
$147.00 - $147.00
$147.00
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$120.00 - $120.00
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$120.00 - $120.00
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Aloha Lures Clear Mirrored Ice Rainbow Maui Splunger 12" 9oz

The Splunger is a brand new bait to 2024 from Aloha Lures. It is a 12" sized lure with a very unique head design. It almost has a "doorknob" style ...

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$120.00 - $120.00
$120.00
$120.00 - $120.00
$120.00
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$59.00 - $59.00
$59.00
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Aloha Lures Ice Rainbow Dichro Ice Rainbow Mistake Small Beauty 7" 2.6oz Skirted #3

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

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$59.00 - $59.00
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Aloha Lures Ice Rainbow Dichro Ice Rainbow Mistake Small Beauty 7" 2.6oz Skirted #2

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

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$59.00 - $59.00
$59.00
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$59.00
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$59.00 - $59.00
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Aloha Lures Ice Rainbow Dichro Ice Rainbow Mistake Small Beauty 7" 2.6oz Skirted #1

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

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$59.00 - $59.00
$59.00
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$59.00 - $59.00
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Aloha Lures Ice Blue Dichro Ice Blue Rainbow Mistake Small Beauty 7" 2.6oz Skirted

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

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$59.00 - $59.00
$59.00
$59.00 - $59.00
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Aloha Lures Blue Dichro Ice Blue Rainbow Mistake Small Beauty 7" 2.6oz Skirted #3

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

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$59.00 - $59.00
$59.00
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$59.00
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$59.00 - $59.00
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Aloha Lures Blue Dichro Ice Blue Rainbow Mistake Small Beauty 7" 2.6oz Skirted #2

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

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$59.00 - $59.00
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$59.00
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$59.00 - $59.00
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$59.00 - $59.00
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Aloha Lures Blue Dichro Ice Blue Rainbow Mistake Small Beauty 7" 2.6oz Skirted #1

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

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$59.00 - $59.00
$59.00
$59.00 - $59.00
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Aloha Lures Rainbow Dichro Pink Rainbow Mistake Small Beauty 7" 2.6oz Skirted #3

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

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$59.00 - $59.00
$59.00
$59.00 - $59.00
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$59.00 - $59.00
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$59.00

Aloha Lures Rainbow Dichro Pink Rainbow Mistake Small Beauty 7" 2.6oz Skirted #2

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

View full details
$59.00 - $59.00
$59.00
$59.00 - $59.00
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$59.00 - $59.00
$59.00
$59.00 - $59.00
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Aloha Lures Rainbow Dichro Pink Rainbow Mistake Small Beauty 7" 2.6oz Skirted #1

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

View full details
$59.00 - $59.00
$59.00
$59.00 - $59.00
$59.00
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$59.00 - $59.00
$59.00
$59.00 - $59.00
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Aloha Lures Ice Blue Dichro Green Rainbow Mistake Small Beauty 7" 2.6oz Skirted #2

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

View full details
$59.00 - $59.00
$59.00
$59.00 - $59.00
$59.00
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$59.00 - $59.00
$59.00
$59.00 - $59.00
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Aloha Lures Ice Blue Dichro Green Rainbow Mistake Small Beauty 7" 2.6oz Skirted #1

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

View full details
$59.00 - $59.00
$59.00
$59.00 - $59.00
$59.00
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$82.00 - $82.00
$82.00
$82.00 - $82.00
$82.00

Aloha Lures Ice Rainbow Dichro Cooler Bait 9" 5oz Skirted Blue-Pink

Aloha Lures are handmade by master craftsman Captain Erik "Merlin" Rusnak. They are one of the most well-known handmade lure brands around the worl...

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$82.00 - $82.00
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$82.00 - $82.00
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$82.00 - $82.00
$82.00

Aloha Lures Blue-Yellow Dichro Green Rainbow Cooler Bait 9" 5oz Skirted

Aloha Lures are handmade by master craftsman Captain Erik "Merlin" Rusnak. They are one of the most well-known handmade lure brands around the worl...

View full details
$82.00 - $82.00
$82.00
$82.00 - $82.00
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$82.00 - $82.00
$82.00

Aloha Lures Purple Dichro Blue Rainbow Cooler Bait 9" 5oz Skirted Black-Purple

Aloha Lures are handmade by master craftsman Captain Erik "Merlin" Rusnak. They are one of the most well-known handmade lure brands around the worl...

View full details
$82.00 - $82.00
$82.00
$82.00 - $82.00
$82.00
$82.00 - $82.00
$82.00
$82.00 - $82.00
$82.00

Aloha Lures Gold Dichro Red Rainbow Cooler Bait 9" 5oz Skirted Red Aurora

Aloha Lures are handmade by master craftsman Captain Erik "Merlin" Rusnak. They are one of the most well-known handmade lure brands around the worl...

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$82.00 - $82.00
$82.00
$82.00 - $82.00
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$190.00 - $190.00
$190.00
$190.00 - $190.00
$190.00

Aloha Lures Ice Rainbow Dichro Large Deep Six 12" 12oz Strobez Feathersword

**Lure comes skirted as photographed.  The Aloha Lures Large Deep Six is a brand new 12" skirt saddle sized version of the Deep Six. It's a reverse...

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$190.00 - $190.00
$190.00
$190.00 - $190.00
$190.00
$170.00 - $170.00
$170.00
$170.00 - $170.00
$170.00

Aloha Lures Ice Rainbow Dichro Large Deep Six 12" 12oz Strobez Flashabou

**Lure comes skirted as photographed.  The Aloha Lures Large Deep Six is a brand new 12" skirt saddle sized version of the Deep Six. It's a reverse...

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$170.00 - $170.00
$170.00
$170.00 - $170.00
$170.00
$130.00 - $130.00
$130.00
$130.00 - $130.00
$130.00

Aloha Lures Ice Rainbow Dichro Large Deep Six 12" 9.2oz

The Aloha Lures Large Deep Six is a brand new 12" skirt saddle sized version of the Deep Six. It's a reverse tapered bullet shape and the largest b...

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$130.00 - $130.00
$130.00
$130.00 - $130.00
$130.00
$220.00 - $220.00
$220.00
$220.00 - $220.00
$220.00

Aloha Lures Teal-Blue Dichro Red Eyes Smash Bait 14" 12oz Vinyl Black

We are beyond excited to offer one of the most famous Marlin lures ever designed with the Aloha Lures Smash Bait.  Here is Erik "Merlin" Rusnak on ...

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$220.00 - $220.00
$220.00
$220.00 - $220.00
$220.00
$240.00 - $240.00
$240.00
$240.00 - $240.00
$240.00

Aloha Lures Green-Blue Dichro Red Eyes Smash Bait 14" 12oz ALV Vinyl Green Mahi

We are beyond excited to offer one of the most famous Marlin lures ever designed with the Aloha Lures Smash Bait.  Here is Erik "Merlin" Rusnak on ...

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$240.00 - $240.00
$240.00
$240.00 - $240.00
$240.00
$217.00 - $217.00
$217.00
$217.00 - $217.00
$217.00

Aloha Lures Teal-Blue Dichro Red Eyes Smash Bait 14" 15.5oz Skirted

We are beyond excited to offer one of the most famous Marlin lures ever designed with the Aloha Lures Smash Bait.  Here is Erik "Merlin" Rusnak on ...

View full details
$217.00 - $217.00
$217.00
$217.00 - $217.00
$217.00
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$217.00
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$217.00

Aloha Lures Rainbow Dichro Red Eyes Smash Bait 14" 15.5oz Skirted

We are beyond excited to offer one of the most famous Marlin lures ever designed with the Aloha Lures Smash Bait.  Here is Erik "Merlin" Rusnak on ...

View full details
$217.00 - $217.00
$217.00
$217.00 - $217.00
$217.00
$185.00 - $185.00
$185.00
$185.00 - $185.00
$185.00

Aloha Lures Teal-Blue Dichro Red Eyes Smash Bait 14" 10.2oz

We are beyond excited to offer one of the most famous Marlin lures ever designed with the Aloha Lures Smash Bait.  Here is Erik "Merlin" Rusnak on ...

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$185.00 - $185.00
$185.00
$185.00 - $185.00
$185.00
$105.00 - $105.00
$105.00
$105.00 - $105.00
$105.00

Aloha Lures Mirrored Ice Blue Rainbow Back Infant Smash Bait 10" 8oz Skirted

**Lure comes skirted as photographed.  This is the popular 10" version of the Smash Bait known as the Infant Smash Bait.  The Infant Smash Bait has...

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$105.00 - $105.00
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Aloha Lures Mirrored Black Rainbow Back Infant Smash Bait 10" 8oz Skirted

**Lure comes skirted as photographed.  This is the popular 10" version of the Smash Bait known as the Infant Smash Bait.  The Infant Smash Bait has...

View full details
$105.00 - $105.00
$105.00
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$105.00

Aloha Lures Mirrored Salt & Pepper Back Infant Smash Bait 10" 8oz Skirted

**Lure comes skirted as photographed.  This is the popular 10" version of the Smash Bait known as the Infant Smash Bait.  The Infant Smash Bait has...

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$105.00 - $105.00
$105.00
$105.00 - $105.00
$105.00
$125.00 - $125.00
$125.00
$125.00 - $125.00
$125.00

Aloha Lures Mirrored Red Eyes Baby Smash Bait 12" 10oz Skirted Blue Stripes

**Lure comes skirted as photographed.  This is the popular 12" version of the Smash Bait known as the Baby Smash Bait.  We are beyond excited to of...

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$125.00 - $125.00
$125.00
$125.00 - $125.00
$125.00
$125.00 - $125.00
$125.00
$125.00 - $125.00
$125.00

Aloha Lures Mirrored Red Eyes Baby Smash Bait 12" 10oz Skirted Ice Blue-Pink

**Lure comes skirted as photographed.  This is the popular 12" version of the Smash Bait known as the Baby Smash Bait.  We are beyond excited to of...

View full details
$125.00 - $125.00
$125.00
$125.00 - $125.00
$125.00
$125.00 - $125.00
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$125.00 - $125.00
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Aloha Lures Mirrored Red Eyes Baby Smash Bait 12" 10oz Skirted Purple-Silver

**Lure comes skirted as photographed.  This is the popular 12" version of the Smash Bait known as the Baby Smash Bait.  We are beyond excited to of...

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$125.00 - $125.00
$125.00
$125.00 - $125.00
$125.00