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WE SHIP WORLDWIDE! We recommend DHL & UPS shipping options for all of our international customers.
Aloha Lures

Aloha Lures

Aloha Lures are handmade by legendary Captain and master craftsman Erik Rusnak a.k.a. "Merlin". Erik started his lure making career decades ago under the brand of "Merlin Bluewater Lures" and later on shifting to the "Aloha Lures" brand. His lures have caught many Granders over the years, and his foothold in the handmade lure market has continued to hold its place as some of the best produced trolling lures all around the world. Erik is regarded as a pioneer in this industry for spreading the love of handmade trolling lures around the world as the Aloha Lures brand was one of the first to truly hit it big.

The Aloha Lures name is held high among its peers such as Marlin Magic Lures, Black Bart, & Coggin Lures and has not lost footing over the decades they have been produced. Their demand continues to rise and are becoming increasingly difficult to locate due to their supply and demand challenges. These continue to produce tournament winners and are still found in the spreads of top tournament Captains all over the world. 

We are excited to begin our relationship with Erik Rusnak and the Aloha Lures brand - It is has been a desire of ours to carry these esteemed baits since we began as a distributor of handmade lures. We believe they are easily some of the best produced lures in the market and belong under the GZ Lures umbrella. You will be hard pressed to find better produced lures or more successful lures than Aloha Lures.

Here is our interview between Capt. Chris Donato & Capt. Erik Rusnak of Aloha Lures where they discuss various Aloha Lures, the science behind different attributes of lure making, and Erik's history and background in fishing and lure making.


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$175.00 - $175.00
$175.00
$175.00 - $175.00
$175.00

Aloha Lures Mirrored Silver Rainbow Red Eyes Smash Bait 14" 12oz Vinyl Dark Blue

**Lure comes skirted as photographed.  We are beyond excited to offer one of the most famous Marlin lures ever designed with the Aloha Lures Smash ...

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$175.00 - $175.00
$175.00
$175.00 - $175.00
$175.00
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$175.00 - $175.00
$175.00
$175.00 - $175.00
$175.00

Aloha Lures Mirrored Silver Rainbow Smash Bait 14" 15oz Skirted Black/Pink

We are beyond excited to offer one of the most famous Marlin lures ever designed with the Aloha Lures Smash Bait.  Here is Erik "Merlin" Rusnak on ...

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$175.00 - $175.00
$175.00
$175.00 - $175.00
$175.00
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$175.00 - $175.00
$175.00
$175.00 - $175.00
$175.00

Aloha Lures Mirrored Black Rainbow Smash Bait 14" 15oz Skirted Black-Blue-Dark Purple

We are beyond excited to offer one of the most famous Marlin lures ever designed with the Aloha Lures Smash Bait.  Here is Erik "Merlin" Rusnak on ...

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$175.00 - $175.00
$175.00
$175.00 - $175.00
$175.00
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$81.25 - $81.25
$81.25
$81.25 - $81.25
$81.25

Aloha Lures Silver Rainbow Blue Back Purple Fins Slapstick 5" 5.5oz Skirted Blue-Pink

**Lure comes skirted as photographed. The Aloha Lures Slapstick is making its worldwide debut exclusively with GZ Lures! It is a 5" skirt saddle si...

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$81.25 - $81.25
$81.25
$81.25 - $81.25
$81.25
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$78.50 - $78.50
$78.50
$78.50 - $78.50
$78.50

Aloha Lures Ice Blue Mirrored Silver Rainbow Deep Six 9" 5.2oz Skirted Ice Blue

**Lure comes skirted as photographed.  The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amou...

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$78.50 - $78.50
$78.50
$78.50 - $78.50
$78.50
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$96.00 - $96.00
$96.00
$96.00 - $96.00
$96.00

Aloha Lures Clear Mirrored Ice Blue Rainbow Deep Six 9" 6oz Strobez Ice Blue/Pink

**Lure comes skirted as photographed.  The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amou...

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$96.00 - $96.00
$96.00
$96.00 - $96.00
$96.00
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$96.00 - $96.00
$96.00
$96.00 - $96.00
$96.00

Aloha Lures Ice Blue Mirrored Silver Rainbow Deep Six 9" 6oz Strobez Royal Blue-Ice Blue

**Lure comes skirted as photographed.  The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amou...

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$96.00 - $96.00
$96.00
$96.00 - $96.00
$96.00
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$115.00 - $115.00
$115.00
$115.00 - $115.00
$115.00

Aloha Lures Clear Mirrored Salt & Pepper Macho Tube 12" 7.5oz Skirted Black Vinyl

**Lure comes skirted as photographed.  The Aloha Lures Macho Tube is a 12" version of the 9" Kona tube called the Macho Tube. These haven't been ma...

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$115.00 - $115.00
$115.00
$115.00 - $115.00
$115.00
$115.00 - $115.00
$115.00
$115.00 - $115.00
$115.00

Aloha Lures Blue Mirrored Blue MOP Macho Tube 12" 6oz Skirted Blue Vinyl

**Lure comes skirted as photographed.  The Aloha Lures Macho Tube is a 12" version of the 9" Kona tube called the Macho Tube. These haven't been ma...

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$115.00 - $115.00
$115.00
$115.00 - $115.00
$115.00
$115.00 - $115.00
$115.00
$115.00 - $115.00
$115.00

Aloha Lures Blue Mirrored Blue MOP Macho Tube 12" 6oz Vinyl Blue Scale

**Lure comes skirted as photographed.  The Aloha Lures Macho Tube is a 12" version of the 9" Kona tube called the Macho Tube. These haven't been ma...

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$115.00 - $115.00
$115.00
$115.00 - $115.00
$115.00
$95.00 - $95.00
$95.00
$95.00 - $95.00
$95.00

Aloha Lures Light Pink Magic Malolo 9" 4oz Strobez Pink-Ice Blue

**Lure comes skirted as photographed. The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet w...

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$95.00 - $95.00
$95.00
$95.00 - $95.00
$95.00
$91.50 - $91.50
$91.50
$91.50 - $91.50
$91.50

Aloha Lures Silver Rainbow Blue-Purple Stripes Back Slapstick 5" 5.5oz Flashabou Pink

**Lure comes skirted as photographed. The Aloha Lures Slapstick is making its worldwide debut exclusively with GZ Lures! It is a 5" skirt saddle si...

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$91.50 - $91.50
$91.50
$91.50 - $91.50
$91.50
$125.00 - $125.00
$125.00
$125.00 - $125.00
$125.00

Aloha Lures Shimmery Ice Blue Mirrored Rainbow Tahitian Machine 14" 13.5oz Skirted

The Aloha Lures Tahitian Machine is a step down from the standard "Machine" bait that is beloved by fishermen all over. It is a 14" skirt saddle si...

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$125.00 - $125.00
$125.00
$125.00 - $125.00
$125.00
$62.00 - $62.00
$62.00
$62.00 - $62.00
$62.00

Aloha Lures Purple Small Magic Malolo 7" 3.3oz Skirted Purple-Pink-Blue

**Lure comes skirted as photographed. Skirt colors in photo: BOM Color #RP14 over #M20** The Aloha Lures Small Magic Malolo (also known as the Magi...

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$62.00 - $62.00
$62.00
$62.00 - $62.00
$62.00
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$51.00 - $51.00
$51.00
$51.00 - $51.00
$51.00

Aloha Lures Mirrored Silver Rainbow EZ Nut 7" 3oz Skirted Blue-Silver-Pink

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color #M2 over #RP34** The Aloha Lures EZ Nut is a 7" skirt saddle sized slanted ...

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$51.00 - $51.00
$51.00
$51.00 - $51.00
$51.00
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$92.00 - $92.00
$92.00
$92.00 - $92.00
$92.00

Aloha Lures Clear Mirrored Large Mongo 12" 8oz Skirted Pink-White-Chartreuse

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color #139 over #159** The Large Mongo is the 12" flat nosed version of the "Mong...

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$92.00 - $92.00
$92.00
$92.00 - $92.00
$92.00
$110.00 - $110.00
$110.00
$110.00 - $110.00
$110.00

Aloha Lures Pink-Pink Back Large Magic Malolo 12" 7oz Flashabou

**Lure comes skirted as photographed. Skirt colors in photo: TANTRUM Strobez Flashabou Color Pink over Chartreuse** The Aloha Lures Large Magic Mal...

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$110.00 - $110.00
$110.00
$110.00 - $110.00
$110.00