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Aloha Lures

Aloha Lures

Aloha Lures are handmade by legendary Captain and master craftsman Erik Rusnak a.k.a. "Merlin". Erik started his lure making career decades ago under the brand of "Merlin Bluewater Lures" and later on shifting to the "Aloha Lures" brand. His lures have caught many Granders over the years, and his foothold in the handmade lure market has continued to hold its place as some of the best produced trolling lures all around the world. Erik is regarded as a pioneer in this industry for spreading the love of handmade trolling lures around the world as the Aloha Lures brand was one of the first to truly hit it big.

The Aloha Lures name is held high among its peers such as Marlin Magic Lures, Black Bart, & Coggin Lures and has not lost footing over the decades they have been produced. Their demand continues to rise and are becoming increasingly difficult to locate due to their supply and demand challenges. These continue to produce tournament winners and are still found in the spreads of top tournament Captains all over the world. 

We are excited to begin our relationship with Erik Rusnak and the Aloha Lures brand - It is has been a desire of ours to carry these esteemed baits since we began as a distributor of handmade lures. We believe they are easily some of the best produced lures in the market and belong under the GZ Lures umbrella. You will be hard pressed to find better produced lures or more successful lures than Aloha Lures.

Here is our interview between Capt. Chris Donato & Capt. Erik Rusnak of Aloha Lures where they discuss various Aloha Lures, the science behind different attributes of lure making, and Erik's history and background in fishing and lure making.


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$80.00 - $80.00
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$80.00 - $80.00
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Aloha Lures Ice Blue Dichro Ice Blue Rainbow Mistake Medium Beauty 9" 5.5oz Skirted

**Lure comes skirted as photographed.  The Medium Beauty is the 9" version of one of Eric's most popular lure shapes with a heavy front and reverse...

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$80.00 - $80.00
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$80.00 - $80.00
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$80.00 - $80.00
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$80.00 - $80.00
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Aloha Lures Ice Blue-Purple Dichro Black Rainbow Mistake Medium Beauty 9" 5.5oz Skirted

**Lure comes skirted as photographed.  The Medium Beauty is the 9" version of one of Eric's most popular lure shapes with a heavy front and reverse...

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$80.00 - $80.00
$80.00
$80.00 - $80.00
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$99.00 - $99.00
$99.00
$99.00 - $99.00
$99.00

Aloha Lures Clear Mirrored Large Beauty 12" 10.5oz Skirted Purple-Black-Silver

**Lure comes skirted as photographed.  The Large Beauty is the 12" version of one of Eric's most popular lure shapes with a heavy front and reverse...

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$99.00 - $99.00
$99.00
$99.00 - $99.00
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$99.00 - $99.00
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$99.00 - $99.00
$99.00

Aloha Lures Green Mirrored Large Beauty 12" 10.5oz Skirted Aurora-Green-Silver

**Lure comes skirted as photographed.  The Large Beauty is the 12" version of one of Eric's most popular lure shapes with a heavy front and reverse...

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$99.00 - $99.00
$99.00
$99.00 - $99.00
$99.00
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$135.00 - $135.00
$135.00
$135.00 - $135.00
$135.00

Aloha Lures Purple Back Propelu 9" 8.6oz Flashabou Purple-Black

**Lure comes skirted as photographed. The Aloha Lures Propelu is a 9" skirt saddle sized Opelu imitation bait unlike any of his fish head baits - I...

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$135.00 - $135.00
$135.00
$135.00 - $135.00
$135.00
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$78.00 - $78.00
$78.00
$78.00 - $78.00
$78.00

Aloha Lures Black-Purple Back Magic Malolo 9" 4.5oz Skirted Purple-Silver-Black

**Lure comes skirted as photographed. The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet w...

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$78.00 - $78.00
$78.00
$78.00 - $78.00
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$78.00 - $78.00
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$78.00 - $78.00
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Aloha Lures Mirrored Silver Rainbow Deep Six 9" 5.2oz Skirted Black-Silver-Pink

**Lure comes skirted as photographed.  The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amou...

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$78.00 - $78.00
$78.00
$78.00 - $78.00
$78.00
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$98.00 - $98.00
$98.00
$98.00 - $98.00
$98.00

Aloha Lures Purple Mirrored Silver Rainbow Large Beauty 12" 10.5oz Skirted

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color #M18R over #RP08** The Large Beauty is the 12" version of one of Eric's mos...

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$98.00 - $98.00
$98.00
$98.00 - $98.00
$98.00
$79.00 - $79.00
$79.00
$79.00 - $79.00
$79.00

Aloha Lures Purple Mirrored Silver Rainbow Deep Six 9" 5.2oz Skirted Skipjack

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color #SJ10 over #127** The Aloha Lures Deep Six is a 9" skirt saddle sized rever...

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$79.00 - $79.00
$79.00
$79.00 - $79.00
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$78.00 - $78.00
$78.00
$78.00 - $78.00
$78.00

Aloha Lures Purple Mirrored Silver Rainbow Deep Six 9" 5.2oz Skirted Black-Purple

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color #M18 over #RP08** The Aloha Lures Deep Six is a 9" skirt saddle sized rever...

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$78.00 - $78.00
$78.00
$78.00 - $78.00
$78.00
$78.00 - $78.00
$78.00
$78.00 - $78.00
$78.00

Aloha Lures Clear Mirrored Silver Rainbow Red Eyes Deep Six 9" 5.2oz Skirted Purple-Black

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color #63 over #25** The Aloha Lures Deep Six is a 9" skirt saddle sized reverse ...

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$78.00 - $78.00
$78.00
$78.00 - $78.00
$78.00
$70.00 - $70.00
$70.00
$70.00 - $70.00
$70.00

Aloha Lures Clear Mirrored Black Rainbow Kona Mongo 9" 6.3oz Skirted Black Skipjack

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color #SJ21 over #127** The 9" Kona Mongo is the smallest version of the popular ...

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$70.00 - $70.00
$70.00
$70.00 - $70.00
$70.00
$70.00 - $70.00
$70.00
$70.00 - $70.00
$70.00

Aloha Lures Clear Mirrored Black Rainbow Kona Mongo 9" 6.3oz Skirted Black-Red

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color #21R over #342** The 9" Kona Mongo is the smallest version of the popular c...

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$70.00 - $70.00
$70.00
$70.00 - $70.00
$70.00
$74.00 - $74.00
$74.00
$74.00 - $74.00
$74.00

Aloha Lures Purple Chrome Malolo Gully Boy 7" 4oz Skirted

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color #63 over #34** The Aloha Lures Gully Boy is a 7" skirt saddle sized scoop f...

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$74.00 - $74.00
$74.00
$74.00 - $74.00
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Aloha Lures Clear Mirrored Black Rainbow Kona Mongo 9" 3.4oz

The 9" Kona Mongo is the smallest version of the popular cupped face lure with 9" sized skirt saddles. It has a slimmer profile compared to the Bea...

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$50.00 - $50.00
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$69.00 - $69.00
$69.00
$69.00 - $69.00
$69.00

Aloha Lures Purple Mirrored Kona Mongo 9" 6.3oz Skirted

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color #200 over #34** The 9" Kona Mongo is the smallest version of the popular cu...

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$69.00 - $69.00
$69.00
$69.00 - $69.00
$69.00
$77.00 - $77.00
$77.00
$77.00 - $77.00
$77.00

Aloha Lures Green Chrome Malolo Gully Boy 7" 4oz Skirted Mean Joe Green

**Lure comes skirted as photographed** The Aloha Lures Gully Boy is a 7" skirt saddle sized scoop faced bait with mostly front taper. This special ...

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$77.00 - $77.00
$77.00
$77.00 - $77.00
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$51.00 - $51.00
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$51.00

Aloha Lures Mirrored Silver Rainbow EZ Nut 7" 3oz Skirted Black-Purple

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color #M18 over #RP08** The Aloha Lures EZ Nut is a 7" skirt saddle sized slanted...

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$51.00 - $51.00
$51.00
$51.00 - $51.00
$51.00