2022 Top Sellers - #9 Bonze Lures Violator
Coming in at #9 on our 2022 Top Sellers list is the BONZE LURES Violator.
The demand for this scoop faced lure is pretty obvious to us given its track record, stirring up quite the commotion the past 2 seasons, especially out of North Carolina & the Bahamas where it won a bunch of tournament money. Between that and its 3+ known Granders, it's led to holding the position as our top selling and most requested Bonze lure since we began carrying them.
This lure was first developed as a chain teaser with 4 lures trailing it. However, since it wouldn't stop getting hammered as the Teaser bait, Bonze decided to start pulling it with a hook with extremely promising results. They are now on version 3 of the lure with updates including a sharper edge that gave it a bit more aggressive surface action as well as adding a keel weight into the design. What you have now is one of the most sought after scoop faced Corner baits on the planet, which Bonze recommends running from either the Short or Long Corner.
Bonze, the main man behind the operation, is a an amazingly talented fisherman with a fishing pedigree that holds weight with the best "fishermen" lure makers out there.
A quick bit on the Bonze Lures operation that may not be as well known. Their immense growth provided room for expansion, which led to a new US based operation out of North Carolina ran by a mate of his Captain Bobby Schlegel ('Islander'), assisting in the development and distribution of Bonze's lures within the US. We have worked extensively with both Bonze & Bobby, and we can honestly say that these two guys are fantastic to work with, always offering to help in whatever ways they can and always thinking outside the box. From a professional and marketing standpoint, The Bonze team has crushed. It's no surprise to us that their business continues to boom. And when you have a team of genuinely good dudes running a massive lure operation who know the business front side and back with a drive for success, you have a pretty remarkable trajectory.
Don't be surprised if this lure moves up in 2023.