Skip to content
WE SHIP WORLDWIDE! We recommend DHL & UPS shipping options for all of our international customers.
WE SHIP WORLDWIDE! We recommend DHL & UPS shipping options for all of our international customers.

1/3/25 Release

Sold out
$40.00 - $40.00
$40.00
$40.00 - $40.00
$40.00

Aloha Lures Black Rainbow Small Beauty 7" 1.5oz

The Small Beauty is the 7" version of one of Eric's most popular lure shapes with a heavy front and reverse tapered face with a deep cup to the nos...

View full details
$40.00 - $40.00
$40.00
$40.00 - $40.00
$40.00
Sold out
Sold out
$80.00 - $80.00
$80.00
$80.00 - $80.00
$80.00

Aloha Lures Black Rainbow Taxi Eyes Large Beauty 12" 5.8oz

The Large Beauty is the 12" version of one of Eric's most popular lure shapes with a heavy front and reverse tapered face with a deep cup to the no...

View full details
$80.00 - $80.00
$80.00
$80.00 - $80.00
$80.00
Sold out
Sold out
$180.00 - $180.00
$180.00
$180.00 - $180.00
$180.00

Aloha Lures Blue Rainbow Rattle Xtreme Beauty 16" 13.9oz

The Xtreme Beauty is a brand new Teaser sized 16" version of one of Eric's most popular lure shapes with a heavy front and reverse tapered face wit...

View full details
$180.00 - $180.00
$180.00
$180.00 - $180.00
$180.00
Sold out
Sold out
$40.00 - $40.00
$40.00
$40.00 - $40.00
$40.00

Aloha Lures Silver Chrome Black Back Small Beauty 7" 1.5oz

The Small Beauty is the 7" version of one of Eric's most popular lure shapes with a heavy front and reverse tapered face with a deep cup to the nos...

View full details
$40.00 - $40.00
$40.00
$40.00 - $40.00
$40.00
Sold out
$80.00 - $80.00
$80.00
$80.00 - $80.00
$80.00

Aloha Lures Blue Rainbow Taxi Eyes Large Beauty 12" 5.8oz

The Large Beauty is the 12" version of one of Eric's most popular lure shapes with a heavy front and reverse tapered face with a deep cup to the no...

View full details
$80.00 - $80.00
$80.00
$80.00 - $80.00
$80.00
$80.00 - $80.00
$80.00
$80.00 - $80.00
$80.00

Aloha Lures Pink Mirrored Taxi Eyes Large Beauty 12" 5.8oz

The Large Beauty is the 12" version of one of Eric's most popular lure shapes with a heavy front and reverse tapered face with a deep cup to the no...

View full details
$80.00 - $80.00
$80.00
$80.00 - $80.00
$80.00
$90.25 - $90.25
$90.25
$90.25 - $90.25
$90.25

Marlin Magic Clear Mirrored Black Back Ruckus 12" 7.2oz

The Marlin Magic Ruckus is perhaps their most famous Marlin lure. This is the standard 12" size. Has 12" sized skirt saddles with a fairly steady t...

View full details
$90.25 - $90.25
$90.25
$90.25 - $90.25
$90.25
$90.25 - $90.25
$90.25
$90.25 - $90.25
$90.25

Marlin Magic Purple Mirrored Black Back Taxi Eyes Ruckus 12" 7.2oz

The Marlin Magic Ruckus is perhaps their most famous Marlin lure. This is the standard 12" size. Has 12" sized skirt saddles with a fairly steady t...

View full details
$90.25 - $90.25
$90.25
$90.25 - $90.25
$90.25
$87.40 - $87.40
$87.40
$87.40 - $87.40
$87.40

Marlin Magic Pink Awabi Shell Blue Back Taxi Eyes 4-Hole Baby Ruckus 10" 4oz

The Marlin Magic Baby Ruckus is the smaller version of perhaps their most famous Marlin lure in the Ruckus. This plunger shaped head has 10" sized ...

View full details
$87.40 - $87.40
$87.40
$87.40 - $87.40
$87.40
$87.40 - $87.40
$87.40
$87.40 - $87.40
$87.40

Marlin Magic White MOP Blue Back Red Eyes 4-Hole Baby Ruckus 10" 4oz

The Marlin Magic Baby Ruckus is the smaller version of perhaps their most famous Marlin lure in the Ruckus. This plunger shaped head has 10" sized ...

View full details
$87.40 - $87.40
$87.40
$87.40 - $87.40
$87.40
$44.00 - $44.00
$44.00
$44.00 - $44.00
$44.00

Aloha Lures Mirrored Silver Rainbow Flake Large Crack Pipe 7" 2.2oz

Aloha Lures are handmade by master craftsman Captain Erik "Merlin" Rusnak. They are one of the most well-known handmade lure brands around the worl...

View full details
$44.00 - $44.00
$44.00
$44.00 - $44.00
$44.00
$82.65 - $82.65
$82.65
$82.65 - $82.65
$82.65

Marlin Magic Lures White Awabi Blue Back Jumbo Jetted Teardrop AP Bullet 9" 4.4oz

**This is the jetted version of the Jumbo Teardrop AP** The Marlin Magic Jumbo Teardrop Ahi Pussy (AP) Bullet has 9" sized skirt saddles and a reve...

View full details
$82.65 - $82.65
$82.65
$82.65 - $82.65
$82.65
$82.65 - $82.65
$82.65
$82.65 - $82.65
$82.65

Marlin Magic Lures Pink Awabi Shell Red Eyes Jumbo Jetted Teardrop AP Bullet 9" 4.4oz

**This is the jetted version of the Jumbo Teardrop AP** The Marlin Magic Jumbo Teardrop Ahi Pussy (AP) Bullet has 9" sized skirt saddles and a reve...

View full details
$82.65 - $82.65
$82.65
$82.65 - $82.65
$82.65
$180.00 - $180.00
$180.00
$180.00 - $180.00
$180.00

Aloha Lures Blue-Purple Chrome Rattle Xtreme Beauty 16" 13.9oz

The Xtreme Beauty is a brand new Teaser sized 16" version of one of Eric's most popular lure shapes with a heavy front and reverse tapered face wit...

View full details
$180.00 - $180.00
$180.00
$180.00 - $180.00
$180.00
$180.00 - $180.00
$180.00
$180.00 - $180.00
$180.00

Aloha Lures Black Rainbow Xtreme Beauty 16" 13.9oz

The Xtreme Beauty is a brand new Teaser sized 16" version of one of Eric's most popular lure shapes with a heavy front and reverse tapered face wit...

View full details
$180.00 - $180.00
$180.00
$180.00 - $180.00
$180.00
$180.00 - $180.00
$180.00
$180.00 - $180.00
$180.00

Aloha Lures Ice Blue Chrome Xtreme Beauty 16" 13.9oz

The Xtreme Beauty is a brand new Teaser sized 16" version of one of Eric's most popular lure shapes with a heavy front and reverse tapered face wit...

View full details
$180.00 - $180.00
$180.00
$180.00 - $180.00
$180.00
$40.00 - $40.00
$40.00
$40.00 - $40.00
$40.00

Aloha Lures Blue Chrome Small Beauty 7" 1.5oz

The Small Beauty is the 7" version of one of Eric's most popular lure shapes with a heavy front and reverse tapered face with a deep cup to the nos...

View full details
$40.00 - $40.00
$40.00
$40.00 - $40.00
$40.00
$67.45 - $67.45
$67.45
$67.45 - $67.45
$67.45

Marlin Magic Pale Purple Mirrored Black Back Taxi Eyes Baby Ruckus 10" 4oz

The Marlin Magic Baby Ruckus is the smaller version of perhaps their most famous Marlin lure in the Ruckus. This plunger shaped head has 10" sized ...

View full details
$67.45 - $67.45
$67.45
$67.45 - $67.45
$67.45
$67.45 - $67.45
$67.45
$67.45 - $67.45
$67.45

Marlin Magic Clear Mirrored Black Back Baby Ruckus 10" 4oz

The Marlin Magic Baby Ruckus is the smaller version of perhaps their most famous Marlin lure in the Ruckus. This plunger shaped head has 10" sized ...

View full details
$67.45 - $67.45
$67.45
$67.45 - $67.45
$67.45
$67.45 - $67.45
$67.45
$67.45 - $67.45
$67.45

Marlin Magic Lime Green MOP Green Back Taxi Eyes Baby Ruckus 10" 4oz

The Marlin Magic Baby Ruckus is the smaller version of perhaps their most famous Marlin lure in the Ruckus. This plunger shaped head has 10" sized ...

View full details
$67.45 - $67.45
$67.45
$67.45 - $67.45
$67.45
$141.55 - $141.55
$141.55
$141.55 - $141.55
$141.55

Marlin Magic Lures Blue-Green Lava Blue Back Da Hammer 14" 9.4oz

The Marlin Magic Lures Da Hammer is a tube with 14" sized skirt saddles and is brand new to 2024. Runs great from any sea condition with an appropr...

View full details
$141.55 - $141.55
$141.55
$141.55 - $141.55
$141.55
$122.55 - $122.55
$122.55
$122.55 - $122.55
$122.55

Marlin Magic Lures Clear Mirrored Blue Back Red Eyes Da Hammer 14" 9.4oz

The Marlin Magic Lures Da Hammer is a tube with 14" sized skirt saddles and is brand new to 2024. Runs great from any sea condition with an appropr...

View full details
$122.55 - $122.55
$122.55
$122.55 - $122.55
$122.55