All Lures

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

**Lure comes skirted as photographed.  This particular shape is known as the Small Beauty, but here we are focusing on a particular version which E...

**Lure comes skirted as photographed.  The Aloha Lures Large Deep Six is a brand new 12" skirt saddle sized version of the Deep Six. It's a reverse...

We are beyond excited to offer one of the most famous Marlin lures ever designed with the Aloha Lures Smash Bait.  Here is Erik "Merlin" Rusnak on ...

We are beyond excited to offer one of the most famous Marlin lures ever designed with the Aloha Lures Smash Bait.  Here is Erik "Merlin" Rusnak on ...

We are beyond excited to offer one of the most famous Marlin lures ever designed with the Aloha Lures Smash Bait.  Here is Erik "Merlin" Rusnak on ...

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

Aloha Lures are handmade by master craftsman Captain Erik "Merlin" Rusnak. They are one of the most well-known handmade lure brands around the worl...

This is the popular 12" version of the Smash Bait known as the Baby Smash Bait.  We are beyond excited to offer one of the most famous Marlin lures...

We are beyond excited to offer one of the most famous Marlin lures ever designed with the Aloha Lures Smash Bait.  Here is Erik "Merlin" Rusnak on ...

**Lure comes skirted as photographed.  The Medium Beauty is the 9" version of one of Eric's most popular lure shapes with a heavy front and reverse...

**Lure comes skirted as photographed.  The Medium Beauty is the 9" version of one of Eric's most popular lure shapes with a heavy front and reverse...

**Lure comes skirted as photographed.  The Coggin Lures Tado comes in a range of sizes from 7" to Teaser sized - The Kilauea is the 9" version. It ...

**Lure comes skirted as photographed.  The Coggin Lures Small Slant Invert has a 9" skirt saddle sized no angled inverted/cupped nose with 4-hole j...

**Lure comes skirted as photographed. Skirt colors in photo: BOM Color #94 over #04** The Sicario 8 is an 8" sized bullet shape with forward taper....

**Lure comes skirted as photographed. Skirt colors in photo: Green/Yellow/White over Pink** The Coggin Lures Baby Peanut Stick is the smallest lure...

The Medium Beauty is the 9" version of one of Eric's most popular lure shapes with a heavy front and reverse tapered face with a deep cup to the no...

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color Heavy Blue-Turquoise Flake over #12** The Coggin Lures Copa Teardrop Invert...

The Moyes Lures Large Secret is the middle sized 12" version of the cupped Secret lures. Has a rounded lure face with steep front and rear taper wi...

The Moyes Lures Argus comes in three sizes - Small, Medium, Large, and XL. The Small Argus has 12" sized skirt saddles with front and rear taper an...