8/28/26 Release

**Lure comes skirted as photographed. The Arenui is a Heavy Tackle lure with 12" sized skirt saddles. The head shape has a heavy reverse tapered pl...

The Punisher is a 10" skirt saddle sized Medium Tackle lure. The head shape is a cupped/inverted nose chugger with front and rear taper. Has a shor...

**Lure comes skirted as photographed. The Punisher is a 10" skirt saddle sized Medium Tackle lure. The head shape is a cupped/inverted nose chugger...

The Marlin Magic Hibby may be a brand new lure name first introduced in 2021, but there is a lot of history behind this lure. It is the original Ca...

The Marlin Magic Hibby may be a brand new lure name first introduced in 2021, but there is a lot of history behind this lure. It is the original Ca...

The Marlin Magic Ruckus is perhaps their most famous Marlin lure. This is the Large 14" size. Has 14" sized skirt saddles with a fairly steady tape...

The Marlin Magic Ruckus is perhaps their most famous Marlin lure. This is the Large 14" size. Has 14" sized skirt saddles with a fairly steady tape...

The Marlin Magic Ruckus is perhaps their most famous Marlin lure. This is the Large 14" size. Has 14" sized skirt saddles with a fairly steady tape...

The Marlin Magic Ruckus is perhaps their most famous Marlin lure. This is the Large 14" size. Has 14" sized skirt saddles with a fairly steady tape...

**Lure comes skirted as photographed. The Opelu by Ali'i Kai Lures is a realistic imitation of an opelu fish head. Opelu is the Hawaiian name for "...

The Opelu by Ali'i Kai Lures is a realistic imitation of an opelu fish head. Opelu is the Hawaiian name for "Mackerel Scad". It has 9"+ sized skirt...

**Lure comes skirted as photographed.  The Islander is a Heavy Tackle lure with 12" sized skirt saddles. The head shape is a larger version of the ...

**Lure comes skirted as photographed. The Kahawai is a Heavy Tackle lure with 12" sized skirt saddles. The head shape is a long plunger shaped head...

**Lure comes skirted as photographed. The Kahawai is a Heavy Tackle lure with 12" sized skirt saddles. The head shape is a long plunger shaped head...

**Lure comes skirted as photographed. The Kahawai is a Heavy Tackle lure with 12" sized skirt saddles. The head shape is a long plunger shaped head...

The Shibi by Ali'i Kai Lures is a realistic imitation of a shibi or small yellowfin tuna fish head. It has 9" sized skirt saddles and is a bullet s...

The Marlin Magic Ruckus is perhaps their most famous Marlin lure. This is the XL 16" size. Has 16" sized skirt saddles with a fairly steady taper t...

The Marlin Magic Ruckus is perhaps their most famous Marlin lure. This is the XL 16" size. Has 16" sized skirt saddles with a fairly steady taper t...

The Marlin Magic Ruckus is perhaps their most famous Marlin lure. This is the XL 16" size. Has 16" sized skirt saddles with a fairly steady taper t...

The Marlin Magic Ruckus is perhaps their most famous Marlin lure. This is the XL 16" size. Has 16" sized skirt saddles with a fairly steady taper t...

The Marlin Magic Papa Joe is a larger scaled version of the Bog Eye/Captain's Choice with 16" sized skirt saddles. Massive plunger shaped lure for ...

The Marlin Magic Papa Joe is a larger scaled version of the Bog Eye/Captain's Choice with 16" sized skirt saddles. Massive plunger shaped lure for ...

The Marlin Magic Papa Joe is a larger scaled version of the Bog Eye/Captain's Choice with 16" sized skirt saddles. Massive plunger shaped lure for ...

The Marlin Magic Papa Joe is a larger scaled version of the Bog Eye/Captain's Choice with 16" sized skirt saddles. Massive plunger shaped lure for ...

The Marlin Magic Ruckus is perhaps their most famous Marlin lure. This is the standard 12" size. Has 12" sized skirt saddles with a fairly steady t...

The Marlin Magic Super Dog Digga is the scooped nose version of the Super Dog and is a brand new head shape first publicly released in 2022. Has a ...

The Marlin Magic Super Dog Digga is the scooped nose version of the Super Dog and is a brand new head shape first publicly released in 2022. Has a ...

The Marlin Magic Super Dog is a massive plunger shaped head with mostly front forward taper with a long nose and slight reverse taper. This is the ...

The Marlin Magic Super Dog is a massive plunger shaped head with mostly front forward taper with a long nose and slight reverse taper. This is the ...

The Marlin Magic Super Dog is a massive plunger shaped head with mostly front forward taper with a long nose and slight reverse taper. This is the ...

The Marlin Magic XL Hibby is a brand new 16" sized version of the Hibby series, and we fully expect this beast to take off.  The original Hibby was...

The Marlin Magic XL Hibby is a brand new 16" sized version of the Hibby series, and we fully expect this beast to take off.  The original Hibby was...

The Marlin Magic XL Hibby is a brand new 16" sized version of the Hibby series, and we fully expect this beast to take off.  The original Hibby was...

The Marlin Magic Ruckus is perhaps their most famous Marlin lure. This is the XXL 18" size. Has 18" sized skirt saddles with a fairly steady taper ...

The Marlin Magic Ruckus is perhaps their most famous Marlin lure. This is the XXL 18" size. Has 18" sized skirt saddles with a fairly steady taper ...

The Marlin Magic Ruckus is perhaps their most famous Marlin lure. This is the XXL 18" size. Has 18" sized skirt saddles with a fairly steady taper ...

The Koya Lures Small 614 is the perfect sized plunger for any location and is one of Eric's most popular head shapes. A lot of guys that fish this ...

The Koya Lures Small 614 is the perfect sized plunger for any location and is one of Eric's most popular head shapes. A lot of guys that fish this ...

The Koya Lures Small 614 is the perfect sized plunger for any location and is one of Eric's most popular head shapes. A lot of guys that fish this ...

The Kraken is a Medium Tackle lure with a reverse tapered plunger head and 10" sized skirt saddles. This plunger shape has a slightly deeper revers...

**Lure comes skirted as photographed. The Kraken is a Medium Tackle lure with a reverse tapered plunger head and 10" sized skirt saddles. This plun...

The Havoc is a Heavy Tackle lure with 12" sized skirt saddles. Has a heavy forward taper and a nice reverse taper with a slanted plunger shaped nos...

**Lure comes skirted as photographed. The Havoc is a Heavy Tackle lure with 12" sized skirt saddles. Has a heavy forward taper and a nice reverse t...

The Here for the Party is a Medium Tackle lure with 10" sized skirt saddles with a slightly front and reverse tapered plunger shape. BOM Skirt Size...