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Aloha Lures

Aloha Lures

Aloha Lures are handmade by legendary Captain and master craftsman Erik Rusnak a.k.a. "Merlin". Erik started his lure making career decades ago under the brand of "Merlin Bluewater Lures" and later on shifting to the "Aloha Lures" brand. His lures have caught many Granders over the years, and his foothold in the handmade lure market has continued to hold its place as some of the best produced trolling lures all around the world. Erik is regarded as a pioneer in this industry for spreading the love of handmade trolling lures around the world as the Aloha Lures brand was one of the first to truly hit it big.

The Aloha Lures name is held high among its peers such as Marlin Magic Lures, Black Bart, & Coggin Lures and has not lost footing over the decades they have been produced. Their demand continues to rise and are becoming increasingly difficult to locate due to their supply and demand challenges. These continue to produce tournament winners and are still found in the spreads of top tournament Captains all over the world. 

We are excited to begin our relationship with Erik Rusnak and the Aloha Lures brand - It is has been a desire of ours to carry these esteemed baits since we began as a distributor of handmade lures. We believe they are easily some of the best produced lures in the market and belong under the GZ Lures umbrella. You will be hard pressed to find better produced lures or more successful lures than Aloha Lures.

Here is our interview between Capt. Chris Donato & Capt. Erik Rusnak of Aloha Lures where they discuss various Aloha Lures, the science behind different attributes of lure making, and Erik's history and background in fishing and lure making.
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Aloha Lures Silver Magic Malolo 9" 4oz Strobez Pink-Black Stripes Small Defect

**Lure comes skirted as photographed. **Small Defect: The resin is slightly scuffed on one side. See photo for details. The Aloha Lures Magic Malol...

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Aloha Lures Purple Back Magic Malolo 9" 4oz Strobez Purple-White

**Lure comes skirted as photographed. The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet w...

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Aloha Lures Blue-Ice Blue Back Magic Malolo 9" 4oz Strobez Dark Blue-White

**Lure comes skirted as photographed. The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet w...

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Aloha Lures Blue-Ice Blue Back Magic Malolo 9" 4oz Strobez Dark Blue-Ice Blue

**Lure comes skirted as photographed. The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet w...

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Aloha Lures Black-Purple Back Magic Malolo 9" 4oz Strobez Purple-White-Black

**Lure comes skirted as photographed. The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet w...

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Aloha Lures Purple Magic Malolo 9" 4oz Strobez Mixed Purple-Pink

**Lure comes skirted as photographed. The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet w...

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Aloha Lures Silver Magic Malolo 9" 4oz Strobez Pink-Black Stripes

**Lure comes skirted as photographed. The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet w...

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Aloha Lures Light Pink Magic Malolo 9" 4oz Strobez Pink-Ice Blue

**Lure comes skirted as photographed. The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet w...

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Aloha Lures Blue-Turquoise Back Magic Malolo 9" 4oz Strobez Ice Blue-White-Green

**Lure comes skirted as photographed. The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet w...

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Aloha Lures Turquoise Back Magic Malolo 9" 4oz Strobez Green-Black

**Lure comes skirted as photographed. The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet w...

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Aloha Lures Orange Back Magic Malolo 9" 4.5oz Skirted Root Beer-Silver-Orange

**Lure comes skirted as photographed. The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet w...

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Aloha Lures Blue-Turquoise Back Yellow Fins Magic Malolo 9" 3oz

The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet with a flat back. This special edition ...

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Aloha Lures Blue-Ice Blue Back Purple Fins Magic Malolo 9" 3oz

The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet with a flat back. This special edition ...

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Aloha Lures Orange Back Yellow Fins Magic Malolo 9" 3oz

The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet with a flat back. This special edition ...

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Aloha Lures Black-Purple Back Purple Fins Magic Malolo 9" 3oz

The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet with a flat back. This special edition ...

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Aloha Lures Ice Rainbow Dichro Ice Rainbow Deep Six 9" 6oz Strobez Flashabou Black

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

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Aloha Lures Ice Rainbow Dichro Ice Rainbow Deep Six 9" 6oz Strobez Flashabou Green

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

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Aloha Lures Blue Dichro Blue Rainbow Deep Six 9" 5.2oz Skirted

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color #M18R over #SP15** The Aloha Lures Deep Six is a 9" skirt saddle sized reve...

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Aloha Lures Clear Mirrored Silver Rainbow Deep Six 9" 5.2oz Skirted

**Lure comes skirted as photographed.  The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amou...

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Aloha Lures Light Pink Mirrored Ice Rainbow Deep Six 9" 5.2oz Skirted

**Lure comes skirted as photographed.  The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amou...

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Aloha Lures Light Pink Mirrored Ice Rainbow Deep Six 9" 4.7oz

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

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Aloha Lures Clear Mirrored Silver Rainbow Deep Six 9" 4.7oz

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

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Aloha Lures Ice Rainbow Dichro Cooler Bait 9" 5oz Skirted Blue-Pink

Aloha Lures are handmade by master craftsman Captain Erik "Merlin" Rusnak. They are one of the most well-known handmade lure brands around the worl...

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Aloha Lures Blue-Yellow Dichro Green Rainbow Cooler Bait 9" 5oz Skirted

Aloha Lures are handmade by master craftsman Captain Erik "Merlin" Rusnak. They are one of the most well-known handmade lure brands around the worl...

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Aloha Lures Purple Dichro Blue Rainbow Cooler Bait 9" 5oz Skirted Black-Purple

Aloha Lures are handmade by master craftsman Captain Erik "Merlin" Rusnak. They are one of the most well-known handmade lure brands around the worl...

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Aloha Lures Gold Dichro Red Rainbow Cooler Bait 9" 5oz Skirted Red Aurora

Aloha Lures are handmade by master craftsman Captain Erik "Merlin" Rusnak. They are one of the most well-known handmade lure brands around the worl...

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Aloha Lures Ice Rainbow Dichro Deep Six 9" 6oz Flashabou Purple-White

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

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Aloha Lures Green-Blue Dichro Deep Six 9" 6oz Flashabou Ice Blue-Chartreuse

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

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Aloha Lures Ice Blue-Yellow Dichro Blue Rainbow Deep Six 9" 6oz Flashabou Blue-Pink

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

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Aloha Lures Ice Rainbow Dichro Rainbow Wrap Deep Six 9" 3.5oz

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

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Aloha Lures Ice Rainbow Dichro Rainbow-Silver Wrap Deep Six 9" 3.5oz

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

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Aloha Lures Ice Rainbow Dichro Ice Blue Wrap Deep Six 9" 3.5oz

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

View full details
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Aloha Lures Ice Rainbow Ripple Dichro Cooler Bait 9" 3oz

Aloha Lures are handmade by master craftsman Captain Erik "Merlin" Rusnak. They are one of the most well-known handmade lure brands around the worl...

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Aloha Lures Chrome-Mirrored Uncle Moe 9" 4oz Flashabou Green-White-Chartreuse

**Lure comes skirted as photographed. The Aloha Lures Uncle Moe is a teardrop shaped bullet with 9" sized skirt saddles. They are very heavy for th...

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Aloha Lures Chrome-Mirrored Uncle Moe 9" 4oz Flashabou Ice Blue-White-Pink

**Lure comes skirted as photographed. The Aloha Lures Uncle Moe is a teardrop shaped bullet with 9" sized skirt saddles. They are very heavy for th...

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Aloha Lures Purple Mirrored Uncle Moe 9" 4oz Flashabou Purple-Black

**Lure comes skirted as photographed. The Aloha Lures Uncle Moe is a teardrop shaped bullet with 9" sized skirt saddles. They are very heavy for th...

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Aloha Lures Black-Purple Back Malolo Dink Bait 9" 4oz Skirted Black-Purple

**Lure comes skirted as photographed. The Aloha Lures Dink Bait is a 9" skirt saddle sized heavy tapered plunger style bait with a very slight reve...

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Aloha Lures Blue-Ice Blue Back Malolo Dink Bait 9" 4oz Skirted Blue-Silver-Pink

**Lure comes skirted as photographed. The Aloha Lures Dink Bait is a 9" skirt saddle sized heavy tapered plunger style bait with a very slight reve...

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Aloha Lures Ice Blue Dichro Ice Blue Rainbow Mistake Medium Beauty 9" 5.5oz Skirted

**Lure comes skirted as photographed.  The Medium Beauty is the 9" version of one of Eric's most popular lure shapes with a heavy front and reverse...

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Aloha Lures Ice Blue-Purple Dichro Black Rainbow Mistake Medium Beauty 9" 5.5oz Skirted

**Lure comes skirted as photographed.  The Medium Beauty is the 9" version of one of Eric's most popular lure shapes with a heavy front and reverse...

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Aloha Lures White Pearl Natural Eye Ghost Super Ninja 9" 6oz Skirted Green-Blue

**Lure comes skirted as photographed. The Aloha Lures Super Ninja is a staple in many fishermen's spreads and has earned its reputation of not just...

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Aloha Lures Purple Back Propelu 9" 8.6oz Flashabou Purple-Black

**Lure comes skirted as photographed. The Aloha Lures Propelu is a 9" skirt saddle sized Opelu imitation bait unlike any of his fish head baits - I...

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Aloha Lures Mirrored Deep Six 9" 6oz Flashabou Blue-White-Pink

The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amount of fish including some tournament wi...

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Aloha Lures Black-Purple Back Magic Malolo 9" 4.5oz Skirted Purple-Silver-Black

**Lure comes skirted as photographed. The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet w...

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Aloha Lures Blue-Ice Blue Back Magic Malolo 9" 4.5oz Skirted Blue-Silver-Orange-Pink

**Lure comes skirted as photographed. The Aloha Lures Magic Malolo (also known as the Magic Bullet) is a 9" skirt saddle sized blunt nosed bullet w...

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Aloha Lures Mirrored Silver Rainbow Deep Six 9" 5.2oz Skirted Black-Silver-Pink

**Lure comes skirted as photographed.  The Aloha Lures Deep Six is a 9" skirt saddle sized reverse tapered bullet that has caught a ridiculous amou...

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Aloha Lures Clear Mirrored Silver Rainbow Deep Six 9" 5.2oz Skirted Blue-Silver-White

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color #M2 over #JM29** The Aloha Lures Deep Six is a 9" skirt saddle sized revers...

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Aloha Lures Purple Mirrored Silver Rainbow Deep Six 9" 5.2oz Skirted Skipjack

**Lure comes skirted as photographed.  Skirt colors in photo: BOM Color #SJ10 over #127** The Aloha Lures Deep Six is a 9" skirt saddle sized rever...

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