{"title":"Niiyama Lures","description":"\u003cp\u003eNiiyama Lures are all handmade by Jon Niiyama out of Hawaii. While he is one of the newer Hawaiian lure makers out there today, there is no doubt in our minds that at some point his lures are going to be known worldwide with a reputation as one of the current generation greats. And much sooner than later. His design work is completely original - unlike anything else you've seen in the lure making market. \u003c\/p\u003e\n\u003cp\u003eWe have yet to find a more lifelike lure made out there in the world today. The detail on each lure head is absolutely insane. The fins and gills are textured, the head shape is bumpy and curved, the mouth has perfect creases, and the eyes are 3D and ultra realistic. There isn't one detail that you would expect to find on any one of these baitfish head shapes that won't be found on these lures. You must see them to believe - nothing we can capture in a photo does any sort of justice to the real thing.\u003c\/p\u003e\n\u003cp\u003eAnd these lures flat out catch fish. His reputation has taken off since he first released these to the public. Jon has countless photos of all kinds of varieties of fish caught on his lures from Aku\/Skipjack Tuna all the way to massive Blue Marlin. There's something to offer to every big game trolling fisherman. \u003c\/p\u003e\n\u003cp\u003eWe cannot say enough just how amazing these lures are. Once you see and fish one yourself, you will be hooked. \u003c\/p\u003e","products":[{"product_id":"joe-yee-by-kegz-niiyama-collab-dark-blue-rainbow-flake-fish-head-super-plunger-14-7-2oz-gze","title":"Joe Yee by KEGZ-Niiyama Collab Dark Blue Fish Head Black Back Super Plunger 14\" 7.2oz","description":"\u003cp\u003eThis lure is part of a brand new collaboration series with Steven Kegley of \"Joe Yee by Kegz Lures\" and Jon Niiyama of \"Niiyama Lures.\" These are not mass produced by any means and are will be extremely difficult to get your hands on in the future.\u003c\/p\u003e\n\u003cp\u003eThis particular lure is a gorgeous fish head hand-painted by Jon Niiyama and inserted into one of Joe Yee's lures, the Super Plunger, handmade by Steven Kegley. Extremely gorgeous rare bait. Signed by Jon Niiyama with the Kegz label at the bottom of the insert. \u003c\/p\u003e\n\u003cp\u003eHere's a bit more on the Kegz Super Plunger:\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eSteven Kegley, the grandson of the late Joe Yee, is picking up where his grandfather left off and will continue making lures under a new label, Joe Yee Lures by KEGZ. All of his lures are made out of the same molds his Grandfather used, but you will finally be able to get an authentic Joe Yee Lure at a lower price without it being a direct copy or fake. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eThe Super Plunger lure has been molded or mimicked time and time again because of its perfect shape and movement in the water - this is the killer of all killers. The Super Plunger has defined the Plunger family of lures you see out there today. It is an inspiration for lure makers all over. Many Granders have been caught on this shape alone.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eOn Jon Niiyama, we've been carrying his baits for almost 7 years now. His collaborative work is becoming more extensive by the day with collaborations with Dennis Odagiri, Joe Yee, Marlin Magic Lures, Koya Lures, and now Steven Kegley of Joe Yee Lures by Kegz. His hand-painted insert work is practically unmatched, and even his personal work entails some of the most coveted baits on the market.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eInsert: \u003cmeta charset=\"utf-8\"\u003eDark Blue Fish Head with Rainbow Flakes Insert by Jon Niiyama\u003cbr\u003eResin Color: Black Back-Clear Belly\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eEye Pattern: Black-Purple Eyes\u003c\/span\u003e\u003c\/p\u003e","brand":"KEGZ Lures","offers":[{"title":"Default Title","offer_id":49640853209330,"sku":"KEGZNIIYAMASUPERPLUNGER","price":400.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2187\/1421\/files\/DSC_2539_29ac0d0c-7120-41bb-b9d9-d456cedd36d2.jpg?v=1780950641"},{"product_id":"joe-yee-by-kegz-niiyama-collab-blue-skipjack-fish-head-purple-back-super-plunger-14-7-2oz-gze","title":"Joe Yee by KEGZ-Niiyama Collab Blue Skipjack Fish Head Purple Back Super Plunger 14\" 7.2oz","description":"\u003cp\u003eThis lure is part of a brand new collaboration series with Steven Kegley of \"Joe Yee by Kegz Lures\" and Jon Niiyama of \"Niiyama Lures.\" These are not mass produced by any means and are will be extremely difficult to get your hands on in the future.\u003c\/p\u003e\n\u003cp\u003eThis particular lure is a gorgeous fish head hand-painted by Jon Niiyama and inserted into one of Joe Yee's lures, the Super Plunger, handmade by Steven Kegley. Extremely gorgeous rare bait. Signed by Jon Niiyama with the Kegz label at the bottom of the insert. \u003c\/p\u003e\n\u003cp\u003eHere's a bit more on the Kegz Super Plunger:\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eSteven Kegley, the grandson of the late Joe Yee, is picking up where his grandfather left off and will continue making lures under a new label, Joe Yee Lures by KEGZ. All of his lures are made out of the same molds his Grandfather used, but you will finally be able to get an authentic Joe Yee Lure at a lower price without it being a direct copy or fake. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eThe Super Plunger lure has been molded or mimicked time and time again because of its perfect shape and movement in the water - this is the killer of all killers. The Super Plunger has defined the Plunger family of lures you see out there today. It is an inspiration for lure makers all over. Many Granders have been caught on this shape alone.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eOn Jon Niiyama, we've been carrying his baits for almost 7 years now. His collaborative work is becoming more extensive by the day with collaborations with Dennis Odagiri, Joe Yee, Marlin Magic Lures, Koya Lures, and now Steven Kegley of Joe Yee Lures by Kegz. His hand-painted insert work is practically unmatched, and even his personal work entails some of the most coveted baits on the market.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eInsert: Blue\/White \"Aku\" Fish Head Insert by Jon Niiyama\u003cbr\u003eResin Color: Purple\/Blue Back-Clear Belly\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eEye Pattern: Mirror\/Black Eyes\u003c\/span\u003e\u003c\/p\u003e","brand":"KEGZ Lures","offers":[{"title":"Default Title","offer_id":49640866906354,"sku":"KEGZNIIYAMASUPERPLUNGER","price":400.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2187\/1421\/files\/DSC_2531_4b7d16af-e33f-4cb8-9e4e-42d423077f6c.jpg?v=1780950533"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2187\/1421\/collections\/IMG-20201217-172844-040.jpg?v=1608247781","url":"https:\/\/gzlures.com\/collections\/niiyama-lures\/color_blue.oembed","provider":"GZ Lures Big Game Supply","version":"1.0","type":"link"}